Saturday, June 9, 2007

Piracy is a Good Thing!

I'm in favor of Piracy!

I'm in favor of Piracy!

I'm in favor of Piracy!

I think it's a great thing.
I really have a hard time believing that the movie or music industry will ever seriously suffer from piracy, even if it became a widespread norm.
Do you think they'd stop making movies or music? Hell no! At least not the true artists anyway (and they're the only ones that count anyway).

Music: I predict that the increased exposure (via online communities) for artists will make it easier for starting artists to be heard. Once they're heard they'll become viral (if good) and to get money they'll either get a sponsor or go on tours.

Movies: I predict that the big production companies will get advertising deals (sponsors) which will take advantage of the already present multi-million person audience. This is great for advertisers. We're living in a post TV age where traditional marketing doesn't work anymore. The best marketing strategies for the new era is branding.
You see a brand in a few entertaining movies (discreetly placed so as to not interfere with the artistic integrity of the work of course;), and bob's your uncle. You'll see that brand as unique and therefore valuable.
Production companies might lose some money at first but that's ok. THey make too much as it is. I imagine that the first things to go would be the gratuitous special effects and the Pantagruelian salaries for the actors.
This would translate into movies with better story lines (no longer relying on the flashy effects), more down to earth actors (people just starting out perhaps), a more even opportunity for actors to get into the business, and hopefully a lot less celebrity worship.

Is Piracy "wrong" or "immoral"? No! Ethics is a dead line of thinking. We can no longer think in terms of right or wrong, but only in terms of "how can we progress further?". As soon as the film and music industry gives up they're dying pleas against piracy we'll all be much better off. The sooner they realize that no one's going to be bullied into a syrupy-slow pace of communication the sooner they'll be able to step into the new evolutions of art, marketing, humanism, ethics, communication, and global comradery.

Don't get left behind. Step into the new evolution yourself and start downloading.
Start spreading the message of tolerance and communication.

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